Guides and articles from IGNITE on SEO, AI search, paid ads, email and websites for shops, dealers and online stores.
WebsitesHow to sell car parts online: website, Shopify, eBay and moreHow salvage yards sell used parts online: your own site or Shopify, eBay Motors and marketplaces compared, plus fitment, inventory sync, freight, cores and…10-minute read
Paid adsSEO vs PPC for local businesses: which to fund firstSEO or PPC first? Compare cost per lead, timelines and how AI Overviews change the math, then fund the channel that fits your business.9-minute read
WebsitesWebsite redesign cost in 2026: what small businesses payRealistic 2026 website redesign costs for small businesses: DIY builders, freelancers and agencies, ongoing costs, what drives price and when a redesign pays off.8-minute read
Local SEOHow to respond to negative Google reviews (with examples)A calm framework and example replies for price complaints, wait times, warranty disputes and fake reviews, plus when Google will remove a review.10-minute read
Automotive marketingAuto repair shop advertising: 10 ideas that fill your baysTen auto repair advertising ideas sorted by cost and speed, with what each costs and how to judge it by car count, ARO and…10-minute read
AI searchAI consulting for small business: a practical 90-day planWhat an AI readiness assessment covers, which tasks to automate first, how ChatGPT, Copilot, Gemini and Claude compare on price and privacy, and a…10-minute read
Digital Agencies Near Chardon, OH: Why Local Expertise Drives Better ResultsIn an increasingly digital marketplace, businesses of all sizes face the challenge of building a strong online presence. Whether your goal is to attract…3-minute read
Capturing Local Search Traffic: Mastering ‘Near Me’ SEO StrategiesIn the digital age, where instant gratification is the norm, 'near me' searches have become a cornerstone for local businesses aiming to attract nearby…2-minute read
Unlocking SEO Success: The Critical Role of Microsoft Clarity in Enhancing User ExperienceMicrosoft Clarity is a powerful analytics tool that can significantly enhance the search engine optimization (SEO) strategy of any website. This free tool offers…2-minute readBook a free 30-minute call. We’ll look at your site and your market, then tell you the first three things we’d do.